Nu Skin's ageLOC Me uses third-platform tech to improve your skin: How Nu Skin combined third-platform technologies, suppliers and products to create a single killler product
Global skincare company Nu Skin believes that its use of third-platform technology is the way for you to stay young forever. Here is how Nu Skin brought together multiple technologies, suppliers and products to provide a single product with a seamless customer experience.

Award-winning Nu Skin says that its ageLOC product is the result of a four-year R&D project, into which the company sank $30 million. It claims that the product and service rely on constant analysis of consumer trends and new product launches. The ageLOC dispenser itself is the subject of five or more global patents. Describing itself as a 'global direct selling company', Nu Skin says it operates in 53 markets worldwide.

Nu Skin's ageLOC Me uses third-platform tech to improve your skin
The Nu Skin ageLOC Me is the winner of The Techies 2016 award for most innovative product in retail.

Nu Skin Enterprises, Inc. announced at its global sales convention the expansion of the company's flagship anti-aging brand, ageLOC®, which has generated more than $5 billion in global sales since its introduction in 2008. The two new products include ageLOC Me, a unique anti-aging skin care system that provides a personalized daily regimen based on individual preferences and skin care needs, and ageLOC Youth, the company's most advanced anti-aging supplement, which helps revitalize the body's aging defense mechanisms to promote healthy aging.

"These two new products represent Nu Skin's unique balance in both skin care and nutrition, capitalizing on our ability to provide consumers with product solutions that address the full spectrum of anti-aging," said Truman Hunt, chief executive officer. "Our research and development team, as well as our product marketing group, have spent years developing, testing and refining these new ageLOC products, and we are happy to be introducing them to our global sales force."

ageLOC Me
ageLOC Me brings together Nu Skin's most advanced anti-aging skin care technology with a smart delivery device for a truly personalized daily skin care regimen. The smart device dispenses a customized regimen of anti-aging product based on a skin care self-assessment. The app-based assessment takes into account skin care needs, environmental factors and personal preferences to determine a customer's specific set of products from almost 2,000 combinations.

Each day and night regimen is precisely dispensed to save time, reduce complexity and track usage for efficient application and effective results. Initial consumer studies indicate more than 90 percent of users found ageLOC Me made their daily skin care regimen more convenient and that it made sticking to a skin care routine easier.

"ageLOC Me represents the convergence of two important trends – the growing consumer demand for personalization and the growth in anti-aging skin care and home beauty devices," said Dr. Joseph Chang, chief scientific officer. "The result is a truly unique product that provides an equally individualized experience. Nu Skin's extensive experience and research in these areas provides customers a personalized skin care regimen from a single, smart device that is easy to use."

ageLOC Youth
ageLOC Youth is a supplement that promotes the body's natural ability to fight aging. Each ingredient, most of which are from foods not typically found in the everyday diet, was carefully selected for its unique health benefits and ability to positively impact gene expression. The result is a broad spectrum of anti-aging benefits that support many structures and functions in the body, such as cellular, brain, heart, metabolic, skin, bone and joint health. Its unique capsules allow both liquids and solids to be delivered together in a hard shell capsule, resulting in better bioavailability, reduced packaging and fewer capsules to consume.

"The development of ageLOC Youth brings together our latest research and understanding of the relationship among gene expression, antioxidants and nutrition," said Dr. Chang. "As we increase our understanding of gene expression in aging, we can select the ingredients that positively impact the body's ability to resist aging to help our customers enjoy life being more active, energetic and healthy."

Availability
ageLOC Me and ageLOC Youth are being highlighted for Nu Skin's global sales force this week at its 2015 Global Convention with subsequent region-specific introductions being staggered for the remainder of this year and throughout 2016. To see if a product is available in a specific market, visit nuskin.com and select the desired market website.

About Nu Skin Enterprises, Inc.
Nu Skin Enterprises, Inc. demonstrates its tradition of innovation through its comprehensive anti-aging product portfolio, independent business opportunity and corporate social responsibility initiatives. The company's scientific leadership in both skin care and nutrition has established Nu Skin as a premier anti-aging company. The company's anti-aging products feature the ageLOC line of products including ageLOC Tru Face^® Essence Ultra firming serum, the ageLOC TR90^® weight management and body shaping system, ageLOC R² nutritional supplement, and ageLOC Transformation daily skin care system. A global direct selling company, Nu Skin operates in 53 markets worldwide and is traded on the New York Stock Exchange under the symbol 'NUS'.

ageLOC Me

ageLOC Me  is a luxurious anti-ageing skin care system combining customisation, skin care and innovation. First of-its-kind, it features advanced Nu Skin science and a unique skin assessment, which enables you to get the best skin care product combinations, based on YOU, your skin and preferences.

Delivering a precise dose of anti-ageing product at the right time, this advanced device will make your daily skin care routine more streamlined and easier.

ageLOC Me

Get your Personalised skin care gadget ageLOC Me

  Watch the Video:

NU SKIN UNVEILS DAILY SKIN CARE BASED ON NEW INSIGHTS IN GENETIC SCIENCE

Experience a True Transformation
Featuring a powerful line up of four products, ageLOC Transformation is Nu Skin’s most advanced anti-aging system ever, delivering unsurpassed anti-aging benefits. This complete skin care system cleanses, purifies, renews, moisturizes, and reveals younger looking skin in eight ways—for a more youthful, healthier looking you now and in the future.
 The secret? ageLOC targets the ultimate sources of aging to preserve the look of youth and reduce the appearance of aging.

ageLOC Transformation is designed to affect processes that contribute to the appearance of aging in the skin. The set is comprised of four products that showed truly transformational results in a third-party clinical trial:
100 percent of subjects showed improvements in signs of aging in only seven days as determined by a clinical grader;
 100 percent of subjects also showed an improvement in overall appearance, including fine lines, skin smoothness and radiance as determined by a clinical grader after 12 weeks of use.
“A new generation of savvy consumers is demanding more effective anti-aging products at a younger age,” said Ashok Pahwa, chief marketing officer at Nu Skin. “We see consumers in their 20s starting to take pre-emptive steps to help preserve their youthful look, and when 40 is the new 30 and 60 is the new middle age, the ability to reverse the visible signs of aging to reveal and preserve the appearance of youth is even more appealing.”

ageLOC Transformation Products

ageLOC Future Serum is the star product in the ageLOC Transformation set. This powerful, clinically tested formula combines the benefits of many different anti-aging products to reveal younger looking skin in eight key ways:
Promotes youthful skin structure
 Smoothes skin texture
 Evens skin tone
 Reduces the appearance of fine lines and wrinkles
 Increases skin radiance
 Reduces the appearance of pores
 Reduces discoloration
 Increases hydration
Gentle Cleanse & Tone is a foaming cleanser that purifies skin and prepares it for advanced treatments, combining cleansing and toning into a single step. The mild formulation is gentle enough for all skin types.
Radiant Day SPF 22 is a lightweight, daily use emulsion that delivers brighter, more radiant skin and reduced discoloration by inhibiting unwanted melanin production. It also hydrates the skin while providing broad-spectrum UVA/UVB protection.
Transforming Night is a rich hydrating cream that works with the skin’s natural nighttime repair and renewal process to reduce the appearance of lines and wrinkles and dramatically smooth the skin.
ageLOC Elements is an additional set containing the essentials of modern anti-aging skin care: Gentle Cleanse & Tone, Radiant Day SPF 22 and Transforming Night.


 

Global Anti-Aging Market to be Worth USD 191.7 billion by 2019

Anti-Aging Market is projected to grow at 7.8% between 2013 and 2019.The anti-aging market is poised for a healthy compounded annual growth rate of 7.8% between 2013 and 2019 and is projected to be worth USD 191.7 billion by 2019. A new report titled “Anti-aging Market (Anti-wrinkle products, Hair Color, Hair restoration treatment, Breast augmentation and Radio frequency devices) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019” published by U.S.-based market research firm Transparency Market Research encapsulates key trends, revenue from products and services, geographical growth areas, and more.

Browse the full report with complete TOC at http://www.transparencymarketresearch.com/anti-aging-market.html

The global anti-aging market was estimated to be worth USD 122.3 billion in 2013, and is likely to record a strong growth over the forecast period.

The report features detailed analyses of the potential growth drivers in this market-the Baby Boomers generation that comprises individuals born between 1946 and 1964, which is now aging and showing a greater inclination towards anti-aging products and services.

Aging is brought about by a cycle of various biochemical processes in the body that affect it both internally and externally. These biochemical processes cause the body to degenerate over a period of time, impacting the health, fitness and beauty of an aging individual.

The prevalence of anti-aging products and services is becoming more prominent now as the aging Baby Boomers-regarded as the most successful generation born in the 20th century-have spurred a demand for various methods that can either reverse or slow the signs of aging. Estimates indicate that over the next 18 years, individuals from this generation will attain the age of 65 at the rate of 8,000 per day.

While anti-aging products have gained wide acceptance as they can often be purchased off the shelf or with a prescription and are relatively affordable. However, this is not the case with anti-aging services and devices. The anti-aging services market is further categorized into the cosmetic surgery segment and the non-invasive treatment segment-these are dependent on plastic surgeons, qualified medical practitioners, and certified beauticians.

The Transparency Market Research report states that the anti-aging services market is projected to grow at a 5% CAGR over the forecast period of 2013 to 2019. The report further states that in terms of revenue, the market for anti-aging products is the largest and presents multiple opportunities for the introduction of novel anti-aging products that are regarded as being highly efficient and safe to use.

However, there are certain areas of concern within this market. For instance, the market is still regarded as being in its evolutionary phase, and the products and services within it are often met with skepticism by consumers. However, these factors have been mitigated to some extent thanks to demonstrated advancement of technologies and the introduction of stringent regulations for these products. This has reinstated the trust of consumers to a great extent.

Further, the report by Transparency Market Research segments the Global Anti-Aging Market geographically, analyzing each geographical segment and its potential in detail. According to the report, two regions that carry maximum potential in this segment over the period of forecast are-Asia-Pacific and Rest of the World (RoW). 

Within the Asia-Pacific region, India, China, Japan and South Korea are poised to attract maximum interest for anti-aging or age-reversing procedures such as cosmetic surgeries, further supported by the respective governments of these nations.

The Anti-aging Market (Anti-wrinkle products, Hair Color, Hair restoration treatment, Breast augmentation and Radio frequency devices) - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 – 2019.

Right place at the Right time with Nu Skin

This is truly the best time ever to be a member of the Nu Skin team. It is exciting to see the success the company is enjoying around the world. With the incredible global launch of ageLOC, we stand at the forefront of the anti-aging industry, which is expected to grow 76 percent in the United States, 73 percent in Japan and 82 percent in the Asia Pacific region by 2015. Much of the success Nu Skin has enjoyed can be attributed to its impressive business opportunity. Here’re three ways our opportunity is simply unparalleled.

However, we haven't even scratched the surface of what we will see in India in future. We are still digging the foundations of what I see as a tall high-rise building, placing us below the ground floor of an opportunity that is unmatched in the direct selling industry. Our plan is to have 500 EXECUTIVES in India by the time Nu Skin launches and that will be the ground floor of this high-rise. With the current momentum carrying on, I believe we can achieve this quite quickly in 2017. These 500 Executives will be the FOUNDING LEADERSHIP TEAM of what is predicted to become Nu Skin's largest market in future. The question I have for you is how many of these 500 Executives are going to be in your team? Whatever number you can decide on depends on your GOALS and your VISION. Some of you may be satisfied with 5 Executives while others may want to have 50 or 100 Executives in their team by launch.

A simple way to work out how many Executives you want is to look at your long term income goals. India is predicted to be a $1 billion market in the long term (and this is a conservative figure). If Nu Skin is doing $1 billion of revenue a year in India and you have 1% market share of Nu Skin in India, then $10 million of revenue will be flowing through your team annually, giving you a minimum annual income of $500,000. If you have 10% market share of Nu Skin India, then your minimum annual income will be $5,000,000 a year (I say minimum because I'm calculating on the lowest payable percentage which is 5%...remember that Nu Skin pays up to 43% of revenue in commissions). What amount of a yearly residual income would you be happy with? Based on this, plan to put in your efforts and build your team accordingly. As Nu Skin launches in India and 500 Executives are already in place, the number of Executives will grow to 5,000, 50,000 and beyond. As this growth happens, your team of 5, 50 or 100 Executives will also grow in the momentum and that is how you will end up with big market share in Nu Skin India. To acquire 1% market share, you need to have 5 Executives in your team and to have 10% market share your entire team should consist of 50 Executives by the time we reach 500 Executives.

 Are you willing to put in the effort to catch this vision?

Nu Skin Pacific Region Creates History

Nu Skin concluded its largest ever Pacific Regional Convention where sales leaders from Australia, New Zealand, French Polynesia and New Caledonia came together at The Star in Sydney, Australia. They gathered to celebrate the success of the Nu Skin Pacific region, share success stories, and learn about the incredible future Nu Skin has planned.

The conference opened with the Woman-to-Woman event where Melisa Quijano, president of Pacific and Southeast Asia Regions, spoke about how women can recognize their leadership potential and are a crucial driving force within Nu Skin. “It is not about equality between men and women, but equal opportunity for both men and women,” said Quijano in the presentation. “And as a meritocracy, Nu Skin offers equal opportunity for all. At Nu Skin, we celebrate the contributions of women leaders like you.”

After Quijano spoke, the 2014 Nu Skin Pacific Woman Entrepreneur of the Year Award was presented to Blue Diamond Executive Pauline Lindsay for her dedication in building her Nu Skin business though outstanding leadership and her ability to empower her teams.

An evening reception greeted attendees with canapés, photo booths and an interactive product area featuring exclusive convention-only merchandise.

Truman Hunt, Nu Skin president and CEO, opened the second day by speaking about the Nu Skin 3.0 vision.  In the ageLOC session, Dr. Joseph Chang, Nu Skin’s chief scientific officer, presented the anti-aging formula science behind Nu Skin’s ageLOC products and hinted at new and exciting ageLOC products coming out in the near future.

Other guest speakers presenting throughout the convention included Nu Skin sales leaders and members of market leadership such as Evita Singson, Alan Nagao, Ong Gee and Patricia Acosta.

A favorite of the Convention was the product experience area where convention attendees went through an ageLOC journey and had their passport stamped to receive ageLOC product samples. To finish the convention, recognition events for Star Creator, Blue Diamond, Team Elite and Million Dollar Circle members were held as fans got together to celebrate their part to CREATE HISTORY at Nu Skin.

The $100 Million Growth Club for 2013...with Nu Skin leading the way!

The 18 companies that achieved over $100 million in growth in a single year did something so remarkable that very little is written about it. We hope this brief article showcasing these companies and sharing some of their common strategies will inspire many more to focus on a similar achievement for themselves. These companies have not been successful by accident; they have left clues for everyone else to see and follow.

http://directsellingnews.com/index.php/view/the_100_million_growth_club#.U7ZrmpSSwyd

Blue Bulls bring Nu Skin® science into their game

"A recent independent clinical study shows that skin carotenoids can be indicative of oxidative stress in the body. This is an important advance in antioxidant research, and can potentially be the most important discovery with the Pharmanex® BioPhotonic Scanner. These findings should encourage consumers to know their Skin Carotenoid Scores and increase their consumption of more fruits and vegetables while continuing to supplement," says Dr. Lester Packer, one of the world's foremost antioxidant research scientists.

By measuring the level of carotenoid antioxidants in the skin and generating a Skin Carotenoid Score, the user is instantly provided with a reliable biomarker of their overall antioxidant health status.

This ability to prove results of the supplements the company supplies is what differentiates them in a competitive market.

It is something medical experts at the Blue Bulls camp take very seriously.

“These players have consistently taken the products over a three-month period and there are definite results,” says Dr. Org Strauss, Blue Bulls Team Doctor.

“After using the products for 90 days, the top 10 scores have increased between 61 – 105%! The products are amazing and there is no better supplement (in my opinion) on the market. To add to the value of the product, is the measurability because we can monitor if it is working or not,” he adds.

Dr. Strauss explains why it is imperative that players take control of their health and to sustain these levels for as long as possible.

“When a player gets injured or becomes ill, it has a huge cost implication for the Union, and this is the highest factor we look at when choosing the right supplements for the players. We don’t want the risk of players being off sick for long periods because of the financial implications. During the last three months, I can literally count on my one hand the amount of players who were sick (common colds). We had one of our roughest pre-season programmes, and the players commented recently how easy it was generally for them because of the good supplements they used,” he says.

The Blue Bulls Union has been so impressed with the results of the products, measured scientifically via the Pharmanex® Biophotonic Scanner that the acclaimed rugby body has entered into a formal partnership with Nu Skin South Africa.

As a result, Nu Skin South Africa is now the official dietary supplement provider for the team and will provide its top science-based nutritional supplements to 32 players for an initial 12-month period.

“The Blue Bulls and Nu Skin® have a strong common denominator which is to compete and perform at the very highest levels, delivering the best results and this makes this partnership a logical fit. We are therefore extremely pleased to be an official sponsor of the Blue Bulls and look forward to providing these athletes with our products,” says Nick Johnson, Vice President, Sales and Marketing for Nu Skin®’s Europe, Middle East and African operations.

Your anti aging Weapon

                                                         AGELOC FUTURE SERUM

DISCOVER A MORE YOUTHFUL APPEARANCE

The most advanced anti-aging product Nu Skin has ever created, ageLOC® Future Serum delivers a high concentration of ageLOC to the skin. This powerful, clinically tested formula reveals younger looking skin in eight ways, combining the benefits of many different anti-aging products into a single product. ageLOC Future Serum—for a dramatically younger looking you. Use both morning and night.

PRODUCT BENEFITS

·        ageLOC targets the sources of aging to preserve the look of youth and reduce the appearance of aging.

·        Promotes youthful-looking skin and a firm appearance.

·        Smooths texture—contains ingredients proven to support youthful skin cell turnover in only five days for smoother, softer skin you can feel.

·        Evens skin tone—by reducing the appearance of blotchy, dull, and uneven skin for a smooth, youthful look.

·        Reduces the appearance of fine lines and wrinkles.

·        Increases skin radiance—with skin brightening technology.

·        Reduces the appearance of pores—through youthful skin cell turnover.

·        Reduces discoloration—brightening technology helps reduce the appearance of discoloration.

·        Increases hydration—by supporting a moisturizing compound found naturally in the skin.

     30 ml (1 fl. oz.)

 UNSURPASSED ANTI-AGING RESULTS

For the ultimate ageLOC experience, add ageLOC Future Serum to the lineup as your treatment step and discover how the products work synergistically to reveal younger looking skin morning and night. By targeting the sources of aging and with high ageLOC concentration, ageLOC Future Serum preserves the look of youth and reduces the appearance of aging.

                                  

Cleansing and Conditioning

Nu Skin offers a range of hair care products and it can be confusing to try and figure out which products should be used—Epoch Ava puhi moni Shampoo and Conditioner or Nu Skin Hair Care.  One way to know what hair care products that might be right for you is to understand the type and shape of your hair.

Epoch Ava puhi moni products include the ethnobotanical ingredient, zingiber zerumbet (ava puhi extract). For generations Polynesians have used this extract from the bulb-like flower of the ava puhi to soften, condition and add shine to hair. Polynesians tend to have thick, coarse, curly hair with a flat, oval-shaped hair shaft.

Due to this structure, natural moisturizers from the scalp have great difficulty moving down the shaft. The result is dry, difficult to manage hair. Kinky hair does not reflect light as well and therefore tends to lack shine compared to straighter hair.  If your hair is thick, coarse, highly curly and dry, the Epoch Ava puhi moni products would be great to try.

Nu Skin Hair Care is a system of shampoos and conditioners. When developing these products, R&D focused on two main types of hair—circular vs. kidney shaped shaft. A kidney-shaped hair shaft shape tends to be slightly curly or wavy. More circular-shaped shafts lead to straighter hair. The cuticle is thicker and lies down at a steeper angle. This hair structure has been found to be stronger.

Due to these differences in hair structure, the base formula of Balancing Shampoo and Weightless Conditioner were formulated for wavy hair (i.e. kidney-shaped shaft), while Moisturizing Shampoo and Rich Conditioner are more suited round hair shafts resulting in thicker, straight hair. Moisturizing Shampoo and Rich conditioner provide more silicones and shea butter to compliment the straight, shiny hair. Whereas Balancing Shampoo and Weightless Conditionerare “lighter” formulations to allow for more volume often needed in thinner, kidney hair shafts.

All hair types can benefit from the Clarifying Shampoo and ReNu Hair Mask. Periodic use of Clarifying Shampoo helps rid the hair of build up and ride the shaft of environmental toxins. It is also a great benefit after spending a day at the beach or pool by helping to rid the hair shaft of salt and/or chlorine. While ReNu Hair Mask, formulated with ingredients to provide a deep conditioning, increased strength and shine. Those in dry, especially cold, dry, environments may use ReNu Hair Mask more frequently to reduce hair static.

Hair needs change periodically with age, changes in environment, style, etc. So while this lends some insight into the development of Nu Skin’s hair care offering, what works best for each individual will vary. As such, some trial and error may be needed.

Clear Action Acne Medication System

Nu Skin Clear Action Acne Medication System

System Overview

Whether you experience breakouts now or have in the past, you 

may find your skin doesn’t look as healthy or vibrant as before. 

That’s because acne can affect the overall appearance of your skin. 

Created to help clear the signs of past and present breakouts and 

to ensure the future health of your complexion, Nu Skin Clear Action 

is a comprehensive system to manage the full range of effects acne 

can have on your skin. Utilizing advanced technology, Nu Skin 

scientists and skin care experts developed the Nu Skin Clear Action 

Acne Medication System to cleanse, tone, and treat problematic skin. 

Consumer studies show that participants experienced an overall:

• Reduction in blemishes

• Decrease in oiliness and redness 

• Improvement in skin texture

• Increase in skin clarity

• Enhancement in skin radiance

Benefits

• Uses patented technology to help improve the appearance of 

uneven texture and skin discoloration from past breakouts. 

• Clinically proven to reduce acne and help keep skin clear of 

blemishes.

• Works to prevent future blemishes from forming.

Usage/Application

Morning

Step 1: Nu Skin Clear Action® Acne Medication Foaming Cleanser

Step 2: Nu Skin Clear Action® Acne Medication Toner

Step 3: Nu Skin Clear Action® Acne Medication Day Treatment

Step 4: Nu Skin® SPF moisturizer of your choice

Evening

Step 1: Nu Skin Clear Action® Acne Medication Foaming Cleanser

Step 2: Nu Skin Clear Action® Acne Medication Toner

Step 3: Nu Skin Clear Action® Acne Medication Night Treatment

Clinical's

Our clinical data supports the use of Nu Skin Clear Action® products 

as a system to be the most effective. They can be sold individually, 

but should be recommended for use together as a system.

Clinical testing showed:

• 55% reduction in pimples

• 37% improvement in skin uniformity

• 24% improvement in global acne score.

In clinical testing, more than 90% of participants were satisfied

with the performance of the Nu Skin Clear Action Acne

Medication System. Participants also observed a:

• 91% decrease in new breakouts

• 85% improvement in skin texture

• 79% improvement in skin tone

• 82% decrease in shine

• 85% decrease in pore size

Before and After

Nu Skin Product Catalog/ Compensation Plan

Hi All,  On your demand I had uploaded the Nu Skin product catalog and Compensation Plan on slide share.You can access it through the following links:

http://www.slideshare.net/mayurgohain/nu-skin-product-catalog

http://www.slideshare.net/mayurgohain/sales-compensation-plan-usa

Have a good day :)

The Power of 10%

The Power of 10% 

                                       

The Nu Skin Difference

The Nu Skin Difference

Get to know Nu Skin, a company with nearly 30 years of entrepreneurial spirit that continues to grow year after year. Combine that with an amazing scientific team, breakthrough research, remarkable record of innovation and a proven compensation plan and you have an unparalleled opportunity to empower people with the ability to improve lives. That is the Nu Skin difference.

NEW ANTI-AGING TRENDS

   NEW ANTI-AGING TRENDS

 Over the past few generations, perceptions,  attitudes, and behaviors related to aging have  changed. While past generations adopted a more  passive, less involved view of aging, NOW  PEOPLE ARE TAKING A VERY ACTIVE, COMPLEX,  AND DELIBERATE APPROACH TO ANTI-AGING.        

 The desire to retain a younger look and feel isn’t restricted to an older generation. Modern men and women are making changes in their lifestyles to increase their life spans. They are beginning their skin care treatments at a YOUNGER AGE and are spending more time and money on PRODUCTS THAT MINIMZE THE SIGNS OF AGING. With younger consumers hoping to preserve their youth before the onset of aging, the consumer group for anti-aging products expands from middle-aged and older consumers to younger consumers between 26 to 38 years.

 The trend in aging solutions, like cosmetic surgery, is also changing. People are shifting from difficult reconstructive procedures to delicate, less invasive options. While people today are happy to turn back the clock in terms of their attitude to their age, 80% of respondents said they would not consider cosmetic surgery when they’re older, led by 86% of people in Asia-Pacific.

ANTI-AGING FROM THE INSIDE OUT

 Warding off premature aging with nutrition science is fast catching on. Taking health supplements to counteract the impact of inadequate nutrition and poor diet on cellular function is becoming common. 

   Looking to trim down their health expenses and possibly initiate a maintenance plan, consumers have begun to focus more on prevention than treatment. Vitamins and herbs have become popular alternatives in the anti-aging market due to consumer need and desire for safe, biological, and chemical free products that slow down the aging process and reverse visible signs of aging. A recent consumer survey revealed that 48% feel that what they consume can affect their body appearance as much as what they topically apply to the body.   

 Led by the boomers, consumers are looking for more age- and condition-specific offerings rather than supplements for general health. More and more, consumers want products that will help alleviate aging-related conditions, such as heart, bone, joint, and digestive concerns.

MARKET OVERVIEWS: GROWTH POTENTIAL

   

The global wellness products industry is a $569 BILLION INDUSTRY, AND ANTI-AGING IS ONE OF ITS FASTEST GROWING CATEGORIES. The anti-aging market is PROJECTED TO REACH $274.5 BILLION BY 2013. Asia-Pacific and North America represent the largest growth geographies.